
For my least piece of assessment I want to push the boundaries and make people think. I want to do a feminist artwork. Included in it statistics on female poverty, income and health, choosing to be identified by your brains over looks, prominent female figures in society, empowerment and rejecting society. But the main part of the artwork will be a massive lot of photos showing both sides of the coin. Which side of the coin will you choose? Heads or Tails- to conform or reject society.
The artwork will be entitled ‘Liberation or Oppression : Heels, Masks and Bras’. I have always wanted to create something like this, because I feel like most women don’t realise what they are doing. In this regard I mean they wear high heels as a sign of their femininity, class and sexuality but what they do not realise is the high heel was created with the intention to hinder its wearer not liberate.
The same with sexy lingerie, no woman can say it is comfier to wear sexy, skimpy and lacy lingerie over comfortable briefs, like bonds. It really is hard to imagine women saying “I can’t wait to slip on my push up bra, all that squishing and pushing up of my breasts feels fabulous”. So why do we do this to ourselves?
Why are we not, once again burning our bras, cutting up our g-strings and melting down our high heels? The time is now to free ourselves from the oppressive clothing that dictate our meaningless consumer driven lives.
So I decided to make this artwork to prompt thought for the modern woman.
To start I created a header- Liberation or Oppression- I added a photo of an eagle and a man with his hands tied behind his back with text together to make the slogan/title of the artwork.
I then had to decide on a theme, as per usual there was only one option, dark. This work is meant to be dark but I use a lot of light in the photographs. I think it is pretty balanced.
I did a massive photo shoot on Thursday with four girls, Gemima, Amber, Lucy and my sister Melanie. It happened to be one the most fun shoots we have ever done for a digital writing subject. The girls believed it was because they got to play dress up’s as adults. The shoot was a success and out of the 8000 photos we took, it was hard to narrow it down, but finally I chose the photos for this assignment/artwork.
The headings I decided to use for this piece were home, freedom, inequality, quotations and empowerment . I moved the headings from where I would normally put them, in the sub header into the footer. I found it really changed the feel of the website.
The Freedom page is comprised of some text in the torso middle, and images of oppressive fashion in the torso left and right.
This page also then leads you into 6 separate pages: the choices pages 1-6. They are comprised of the photographs from the photo shoot, and text to accompany them- explaining why women should question anything and everything. They must question a man’s ulterior motive. High heel: liberation or oppression? Each individual woman must decide!
The Inequality page is purely about the statistics that inspired this artwork. I researched them while I was writing a feature article for work at the Sunshine Coast Daily newspaper. I then added images of feminist empowering posters.
The quotations page has quotes about what a feminist is, what they are all about but also a few pro-patriarchy quotes that diss feminists.
The empowerment page is a slide show I created in flash. It is just an easier way to view the artwork.